Molson Coors Brewing Company was formed on February 9, 2005, with the merger of Adolph Coors Company and Molson Inc. Molson had been founded in 1786, and Coors in 1873. Since each company was founded, they have been committed to producing the highest-quality beers. Our brands are designed to appeal to a wide range of consumer tastes, styles and price preferences.
Molson Coors Brewing Company’s operating subsidiaries include: Coors Brewing Company (CBC), operating in the United States (U.S.); Coors Brewers Limited (CBL), operating in the United Kingdom (U.K.); Molson Canada (Molson), operating in Canada.
Our sales volume from continuing operations totaled 42.1 million barrels in 2006. We sold approximately 19% of our 2006 reported volume in the Canada segment, 56% in the United States segment, and 25% in the Europe segment. In 2006, our largest brands accounted for the following percentage of total consolidated volume: Coors Light accounted for approximately 45% of reported volume, Carling for approximately 19%, and Keystone Light for approximately 8%.
More details on Molson Coors Brewing Company, and its Canada, U.S. and Europe businesses can be found in the Company’s Form 10-K and other filings with the Securities and Exchange Commission in the “SEC Filings” area of this site.